Manchester City, Premier League champions, and their new partner Sony have started to build a virtual model of the Etihad Stadium. This virtual stadium will be the central hub of the team in the Metaverse.
Etihad Stadium is the base of Manchester City, the major soccer team of England at the moment. The team declared on Friday that they have signed a 3-year agreement with Sony. This will help in providing virtual reality specialists to use image analysis and other technology from the Hawk-Eye subsidiary.
Manchester City has high hopes that the audience will enjoy all the advantages of this virtual stadium. Despite the fact of covid-19 restrictions are still a hindrance for some travelers, the facility to watch the games in the immersive metaverse setting. It can be somewhat of a benefit to the fans who wish to experience a live game setting again.
The team is trying to break the geographical barriers for their fans who wish to be a small part of a recorded. Or a live match with this new start of virtual Etihad Stadium.
Chief marketing officer of City Football Group Nuria Tarré told Inews that the entire point of having a metaverse is that you get to recreate the whole game. You can even watch a game live. You are also a part of the activity in various ways from multiple angles. You can fill the stadium as much as you want because it has unlimited seats, it is completely virtual.