The world is aware of rapper Kanye West’s “deep dislike” for NFTs and all that’s crypto. He had notedly said that he would rather make “real products in the real world”. But now word is that the musician is gearing to mint his own NFTs.
This information comes on the heels of Kanye West’s January 31 interview in which he had said “Do not ask me to do a f*** NFT!” But he had left the door open for joining the digital blockchain down the line. Kanye West had said to ask him later.
The plan for non-fungible tokens came to light in Kanye West’s 17 new trademark applications. Rumor mills are churning that the celebrity may have “softened” his anti-NFT stance. Reports say Kanye West filed trademark applications for blockchain-based NFTs, currencies and tokens, and online retail store services featuring digital art with the US Patent and Trademark Office on May 27.
The American rapper might launch Yeezus-branded amusement parks.
Celebrity NFT projects and endorsements have become increasingly popular. And trademark filings have emerged as a common way for the rich, influential, and famous to dip their feet into this space. Football legend David Beckham submitted three metaverse and NFT-related trademark applications in April. Logan Paul, a professional boxer, YouTube star, and NFT enthusiast, in February, kick-started the trend of celebrities launching their brands on Web3 by filing trademarks.