PricewaterhouseCoopers – PwC has bought a virtual plot in “The Sandbox” for about $10,000. It is actually the business consultancy firm’s Hong Kong entity that has acquired this land.
William Gee, a partner at PwC, believes the metaverse offers new possibilities. He said it is for organizations to create value through innovative business models. Businesses also have to deploy new ways to engage with their customers and communities. Gee said PwC will use its expertise to help clients who want to be part of the metaverse.
Sebastien Borget, COO of The Sandbox, highlighted that PwC can play a valuable role in the growth of the open metaverse. The consultancy firm can help other brands and organizations get familiar. Borget welcomed PwC Hong Kong to get first-hand experience about The Sandbox and foster its immersive capabilities. This will help PwC connect with brands and clients at a whole new level. And the firm will be at the forefront of it all.
Corporate giants and brands like Adidas, Nike, Care Bears, The Smurfs and Atari have also embraced the metaverse. Most recently, a Hong Kong-based property tycoon Adrian Cheng bought one of the largest plots in The Sandbox.
The Sandbox, according to information on its portal, is a community-driven platform. Creators, here, can convert voxel assets and gaming experiences on the blockchain. It says that The Sandbox Metaverse is made up of lands. These lands are parts of the world owned by players to create and monetize experiences. It should be noted that there will only be 166,464 lands available. It can be used to host events or games, create housing or build multiplayer experiences.