Not to be left out of the virtual world, football rivals Real Madrid and Barcelona have filed for a joint Web3 trademark application. It will cover the teams’ NFT, metaverse, and crypto offerings. The application was filed with the US Patent and Trademark Office (USPTO) on August 5.
The filing covers virtual reality (VR) gaming, non-downloadable virtual clothing, footwear and headwear, downloadable blockchain transaction management software, e-wallet software, and more. It should be noted that Barcelona has also launched its fan token $BAR on Socios. Moreover, the goods and services covered under international class 41 include virtual reality games, interactive entertainment, and virtual reality contents and experiences, as well as non-downloadable virtual products – clothing, footwear, and headgear.
Joan Laporta, Barcelona club president, said Barca Studios includes metaverse, NFTs, and Barca tokens. He outlined that it’s the sale of a stake, it’s in principle forever, and it could be recovered if something happens. The Catalonia club announced in March that it is launching its own cryptocurrency and non-fungible tokens to ease the debt situation. Furthermore, Real Madrid stepped into the metaverse in May. It intends to build a digital recreation of the Santiago Bernabeu stadium to empower the fans to virtually explore the arena and view a 3D recreation of the trophy cabinet.
The Real Madrid Virtual World Platform will have digital avatars and multimedia translation tools. With this, fans can interact with each other.