The recent release of the Samsung Galaxy S22 received both flak and support from buyers. It was a historic event for Samsung and the world of smartphones as it was the first smartphone released on the metaverse. Samsung chose the Decentraland metaverse for their release, in their exclusive Samsung 837X space. However, the event did not go down as expected. The event was titled Samsung Unpacked 2022: The Epic Standard of Smartphone Experiences. More than 100,000 attended the event and it was set to be a massive success. The entire event was also streamed on YouTube for those who do not prefer the metaverse experience. Three models were up for display and sale: Galaxy S22, Galaxy S22 Plus, and Samsung Galaxy S22 Ultra. However, problems began when customers tried to order these new flagship models.
Before the vent, attendees were told that they can order the models directly from an icon on the screen. Clicking the icon was supposed to take them directly to the Samsung buying website. However, that did not happen. Thousands of buyers tried to add the items to their cart but were unable to do so. In no time, the South Korean smartphone manufacturer’s Twitter feed was full of complaints from dissatisfied customers.
Apart from this debacle, many people also complained of not receiving the NFT bonuses that were promised to the successful winners of the Turning Red Hearts Green event. The NFT rewards never came and people felt cheated. However, supporters of Samsung lauded the courage of hosting an event on the metaverse and setting a new precedence.